July
10
How To Get Your Prospects to Open Your Email

Your Email Sucks.. But there is a Solution

5 Reasons Why Your Emails Aren’t Opened (And how to fix it)

Imagine this: You sent an email to your entire list to generate sales for an end-of-the-month push. Later you check your reports and see that your open rate were abysmal. What a blow! Not only did you fail to generate sales, a bunch of contacts unsubscribed from your list.

There are a few reasons why this may have happened, but here are the four most likely reasons along with advice for how you can fix it.

You send junk

Would you sending the stuff you send to your list to your friends and family? If not, think about a different way to touch base with your contacts and provide something of relevance. Not sure if you send junk? If your email message is “useful,” it’s resourceful and people want to save and archive it. If your message is “interesting” it’s funny, relevant and usually good for forwarding to their contacts. If your message is neither interesting or useful … it’s junk.

You use unoriginal, boring subject lines

People are tired of receiving the same emails with the same boring subject lines. They get it. Really, that’s why they don’t bother reading them. Be imaginative and creative and make people think when they read your subject line.

You are still emailing customers from 1998

Do you use the same email address for everything? Probably not. Chances are, you have a primary address for friends and family and a secondary address for commercial offers. Your contacts are the same way, and are probably using their secondary address with you.

Email permission tends to expire in about 10 months – so the more opportunities to confirm and re-confirm their interest (beyond an opt-out link), the  better. To fix this, consider using an alternative follow-up campaign (phone/direct mail) to have people update their contact information and re-opt-in to your marketing. Disciplined email marketing pays off when you have a truly engaged, interested and hungry list – and you can really cater to the people who matter.

You send just like the rest of ‘em

We all get our nighttime to morning email flood. I admit, sometimes I  just use my Delete key more liberally during those hours and my reply button  during the daytime. To fix this, try mixing up and allowing people to choose if they want your message in the morning, in the evening or mid-day.

You emailed to your entire list

Not every subscriber is interested in everything you have to offer. Slice and dice your email list into relevant, targeted groups and send to those groups of users where the message is attractive, engaging and relevant.

Not everyone’s open rates will always improve. It’s fact. However, the more you pay close attention to the result of your emails and more importantly your recipients’ expectations and satisfaction – the more your email open rates will rise with your fine-tuning.

To learn more about email marketing best practices, download a free report about Email Marketing 2.0.

Happy Emailing!
Barry O. Canada
MLMLeadsMaker

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June
30

Are you going to be selfish? Will you be greedy?

Are you going to look back at where you came from when you get rich?

I just asked you that just in case in the near future you will be rich:)

Let’s say you are struggling right now and although you are putting forth a lot of effort to get back on track.

You are not asking for anyone’s help and you are just doing everything you can on your own.

You started from scratch and you don’t have anyone to help you but yourself.

You don’t have anyone to tell you that what you’re doing is right or wrong.

You are your president, vice-president, secretary and employee of the month for your company.. every single month.

Alright, so, after all that hard work and a lot of sleepless nights, you finally received awesome results.

You have earned lots of money, you have become famous in your particular business, and now you can have everything that you had always desired.

You have new friends because of your newfound wealth, and lots of people want to talk to you and work with you.

But..

Here is what I am really curious about..

If there are people who will need your help and who will seek your advice on how to become rich and how to get to the top, will you help them?

Or..

Will you just simply say “NO”? Just because you got there on your own without anyone’s help?

I really think that keeping your feet on the ground will make you a really wonderful person.

Help those people who are not as smart as you and don’t have the confidence that you have to make it to the top.

I am so inspired to write this because I realize that I am living with a wonderful person.

My husband often tells me that if he had the power and money to really help other people, he will help all those people without asking anything from them in return.

I wish all rich people think (or will think) like my husband.

Well of course!  If I have the power, the money and ability to help people I will surely help them with all my heart and soul.

Because.. We should all be able to be wealthy and live a healthy life.

Andrea S. Canada (A.K.A. Iya)

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June
20

I can’t do it! I can’t do that!

I am not smart enough to do that!

I don’t have knowledge when it comes to that!

Are you familiar with those lines? Do you often use those words?

We have all said it.. and some of us are still saying those things right now.

But, don’t you feel good when you accomplish things which you thought at first you couldn’t do?

For me, it always felt better to try my best than to just say I couldn’t right from the beginning.

Some people won’t appreciate some things that you’re doing but some people do.

Especially when they see how much effort you really put in it.

Always put your heart and mind into everything you do.

Ask guidance from the Lord above and always make sure that you do it not just to please the people around you but mainly for yourself.

You get no result from saying, I can’t.. I won’t.. It’s too hard!

Because it will surely lead you to nowhere.

Who cares if it did not come out the right way?

What’s important is that you tried, gained experience and you learned from it.

By trying, you give yourself a better chance at doing it better the next time.

Did you know that Thomas Edison failed 1000 times before he was able to create the light bulb?

What would have happened had he just quit? The world would be without light.. that’s what!

Henry Ford failed and went broke five times before he succeeded.

Each them learned from experience and their failures.

Remember, experience will help to bring out the best in you.

Don’t say that it’s ok to go wrong!

Always put your best effort and ability into everything you do.

Do the very best that you can and don’t ever give up.

Andrea S. Canada (A.K.A. Iya)

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June
15

Alot of people in this world are not contented with what they have, or have had . Well, for me, it is not a bad thing. It is always a good  thing to dream for a better life for you and for the ones you love. It is not bad to aim higher and be ambitious with what you want to become. On the other hand, some people are just contented with what they have and  how simple a life they are living. They will just go with the flow, “If it happens, then so be it, and if not, it will be just fine”.

They always believe that everything that happens to us are all of God’s will. Well, I also believe in that but, I do believe as well  that you are what you make yourself. Everything that is happening to your life is in your hands and no one is in better control of it but you and the God above.

Here is one example, a guy who always go to the church and pray to God that he wins the lottery. He kept on coming back to the church just to ask God, of course always the same thing. He did not even bother to thank God for the food he eats everyday, for the clothes he wears and not even for the shelter he’s living. But you know what is stupid? He did not even buy a ticket to win the lottery. See how stupid that was? He even felt bad about it and got mad at Jesus for not letting him win, ain’t that a piece of stupidity?

Whether we admit it or not, we get upset  if we don’t get what we want.  We keep on asking God why and what’s wrong? Why aren’t we as fortunate as other people? Why they can get everything they want in just a snap of a finger? Why they can buy expensive clothes and not worry about what they will eat the next day? Why they can afford to buy an expensive meal which is already enough to feed  five families?

Yes! A lot of questions you will have to ask or always asks God. But, aren’t you wondering what circumstances those fortunate people had to overcome? Aren’t you wondering how many meals they skipped just to be in the place where they are right now? Aren’t you wondering how bravely they had to be to spend the night in some alley in the cold rain, just because they didn’t have a shelter to come home to?

What they have been through made them stronger and fortunate as what they are now. If you want to win the lottery, of course you have to be sure you buy a ticket. If you are dreaming to have a better life, dont be just praying and praying. God wants to see some action!  Initial moves for your future must be made that will lead you to a wealthy life. Everybody deserves a wealthy life, it is up to you if you will claim it or just be content with what you think God has given you.

So, make a move and  enjoy your steak dinner in a fancy restaurant. Sounds good right? Because, definitely it tastes good.  And you deserve it!

Always remember, you are what you make yourself. God is not to blame.. It’s You!

Andrea S. Canada (A.K.A. Iya)

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May
23

Jim Rohn once said: Better understated than overstated. Let people be surprised that it was more than you promised and easier than you said.

Mr Rohn believed in giving people more than what they expected. He believed in giving them something of value. He believed in providing his customers solutions.

Why?

Because the more value that is given, the more trust that is earned.

It’s a simple attraction marketing principle to understand, but not so easily done.

It requires a lot of hard work on your end.

You have to become a guru at providing marketing solutions to their problems.

They want to know how to get more visitors to their website.

You have to provide the SOLUTION!

They want to know how to master different marketing approaches.

You have to provide the SOLUTION!

They want to know how to grow their downlines.

You have to know how to provide them the SOLUTION!

Your customers want something of value for the time they spent reading your articles or watching your videos. After all, there’s nothing more valuable than their time, right?

So.. Remember this the next time you sit-down to create ad copy:

If you were your own customer..

Would you spend time reading your own articles?

Would you buy the products you are selling?

Would you watch the videos you just produced?

If so, them maybe you are providing your customers something of value. Maybe you are providing them SOLUTIONS

But if you said no, then maybe it’s time for you to do your homework. Maybe it’s time for you to educate yourself on the attraction marketing principles. Maybe it’s time for you to master a few marketing strategies. Because this is what your customers expect from you.

In closing..

Let your passion for your business speak for itself by the products you provide and the solutions you offer. By doing this, you will be able to build a growing list of happy customers. Customers that will comeback to you time and time again because of the value you provide them. This is the essence of attraction marketing, and it is the attraction marketing blueprint you must follow.

Give them more than what you promised and make it easier than what you said.

To Your Success,
Barry O. Canada
MLM Leads Maker

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