Affiliate Marketing is Not Hard.. When You Have a “Fail Proof” System in Place

Okay, so there are a ton of silly “gurus” out there who try and make affiliate marketing hard. If you wanna quit buying into their “dream schemes” watch the video below…

Grab the Tax Man PLR Blowout Package

Barry O. Canada
The MLM Leads Maker

Marketing is the lifeblood of your business. If you can not generate leads for your business, you really don’t have a business. However, there is a solution! Visit MLMLeadsMaker.com and to learn how to become a professional marketer. We will teach you how to generate massive leads for your business, plus generate multiple streams of income to help you fund your business. Tap into our system and begin learning our most effective marketing strategies today!

7 Magnetic Marketing Secrets To Wealth in 2010 – Secret #6

Yesterday, we talked about Secret #5: “Maintaining A Living, Breathing Customer Database.”

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SECRET #6 Is: EDUCATION, REPETITION AND VARIETY
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Most small businesses market their products and services like this:

Step 1: Buy a bunch of leads or generate leads with a mailer or other campaign
Step 2: Distribute leads to sales reps
Step 3: Reps call on the leads to find the “hot” ones who are ready now
Step 4: Reps work with hot leads to close a quick deal
Step 5: Throw away, postpone or neglect the leads that aren’t “hot”
Step 6: Repeat the process

Just about every business on the planet does this. And it’s not bad… until you realize how much money you’re leaving on the table. The fact is, for every deal you close using this common process, there’s another 2 – 3 deals (or more!) you COULD close.

So, how do you do that? Well, that’s what Secret #6 is all about–How to properly follow up using EDUCATION, REPETITION AND VARIETY.

You see, over 99% of small businesses don’t properly follow up. Why? Because they don’t have a system, they don’t have time, they don’t know how valuable it is, and the truth is, they don’t know how to follow up! But…a few simple secrets could make you a “follow-up master.”

Effective follow-up must take a combined approach that incorporates these three elements:

1) EDUCATION. Your follow-ups must inform your prospects. You need to provide valuable information. You need to communicate to your prospect that you are on their side and deserve to be trusted. You’ll accomplish this if you provide them with accurate, insightful information. The sales process is confusing and intimidating for your customers. They WANT to trust you. Give them the information they need and you’ll earn their trust.

2) REPETITION. It’s a proven fact that human beings have to hear the same thing over and over before it sinks in. Marketing and Sales is no different. YOU know your products and services like the back of your hand, but your customers don’t “get it” the first time they hear the message. Don’t make the mistake of thinking that if a prospect heard the pitch once, they understood it. Chances are, they didn’t. Tell them again, and again and again.

3) VARIETY. This doesn’t mean you vary your message!!! You need to consistently tell your message, but your follow-up DELIVERY needs variety. To maximize your sales, you must use multi-step follow-up sequences that incorporate direct mail, phone, email, fax, voice broadcasts, and other media! There is serious power that comes when you contact your prospects using multiple methods.

However, I can’t tell you how many times I’ve heard the argument that this kind of follow up is tedious, it’s time-consuming, it’s overkill, it’s belittling to the customer, it’s… whatever.

Guess what? It might be all of those things. But it works. Period. When you begin to properly follow up with your leads and customers using Education, Repetition and Variety, your numbers will absolutely shoot through the roof. You will be completely amazed!

So, you might be saying that this is just too much work for any human. You know what? I agree with you 100%!! I can’t imagine trying to do all of this manually. You need an automated system to handle all of this for you.

Download Free eBook: 9 Proven Techniques to Double Sales and I’ll tell you how you can put an automated system in place that will do all of this and more for you. Once you get that system, you will flat out make more money. Your capacity to handle more deals will increase, your customer acquisition costs will go down and you will get the freedom you’ve always wanted your business to provide you.

Sincerely,
Clate Mask
CEO, Infusionsoft

7 Magnetic Marketing Secrets To Wealth in 2010 – Secret #4

Yesterday, we covered Secret #3: TIMING IS EVERYTHING!

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SECRET #4 IS: TRANSFORM YOUR SALES WORK FROM OUTBOUND “HUNTING” TO INBOUND “HARVESTING”
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This secret is critical to your success because it puts you in a position to land customers quickly. It shortens the sales cycle, increases your capacity to handle more deals/sales and improves your closing ratio because you spend more time talking to highly qualified prospects.

Would you like to come into the office and pluck ripe fruit off the tree… or…would you rather spend your time hitting the phones hard, chasing leads and talking to lukewarm prospects? The answer is pretty obvious.

When you’re in “hunting” mode, you’re dialing for dollars; you feel resistance at every turn; rejection is common; you get “shopped” against competitors; and you waste tons of time working with leads who simply aren’t ready.

On the other hand, when you’re in harvesting mode, you’re working smart and scooping up sales left and right. You can spend your time at closings, on the phone with hot leads or out on the golf course because you know your prospects will call YOU when they’re ready to move forward.

So, how can you actually make the shift from hunting mode to harvesting mode?

In most companies, the marketing department’s job is to get the leads and the sales department’s job is to call on the leads and close the sale. But in between “getting the lead” and “closing the sale” there’s a huge gap. If you close the gap, you’ll make the shift from hunting mode to harvesting mode…and your profits will skyrocket.

But to make the shift, you need to recognize that: someone (either Marketing or Sales) has to be in charge of “warming the leads” that aren’t hot right now but will be hot down the road.

So, now you understand the task at hand, let me give you five tips on how you can make the shift:

• Send reluctant prospects relevant, valuable information on a scheduled, recurring basis.
• Communicate to prospects efficiently, aside from the normal, time-consuming, one-on-one methods.
• Log all communications between your office and the prospect in an organized fashion.
• Arm yourself and your sales reps with an arsenal of specific information that can be sent to prospects upon request.
• Track the progress of each lead through the sales pipeline, so you always know where every lead stands.

When you make this shift, you’ll be absolutely AMAZED at the results. You’ll enjoy your work more, you won’t dread pounding the phones, and you’ll have more freedom… all because your prospects will call YOU when they’re ready. The bottom line is that you’ll close more deals, make more money, and do it all in less time… and ditch the grunt work.

AND…it can all be done through an automated system. Sound good? Download Free eBook: 9 Proven Techniques to Double Sales and I’ll tell you how you can put a system in place that will convert you from a hunter to a harvester.

Sincerely,
Clate Mask
CEO, Infusionsoft

7 Magnetic Marketing Secrets To Wealth in 2010 – Secret #2

Yesterday we talked about Secret #1, the definition of successful marketing: THE RIGHT MESSAGE, TO THE RIGHT MARKET, AT THE RIGHT TIME.

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SECRET #2 IS: “CHERRY PICKING” AND THE THREE TYPES OF LEADS.
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Every time you run a marketing campaign, the leads you get can be divided into three categories:

• Leads that are ready NOW (Hot)
• Leads that aren’t ready now but will be ready soon (Warm–these leads are critical to your success)
• Leads that may never be ready (Cold or Bad Leads)

The problem is, when you first receive them, you don’t know which is which!!!

So, you or your staff call every lead once or twice and then you spend the time with the leads that look like they’re going to close. Every smart sales person that works on
commissions does this–they go for the low hanging fruit!

That’s right. They basically cherry pick! Cherry picking is the natural result here because:

• Reps are paid high commissions for a sale
• You can’t tell the difference between warm leads and bad leads until you reach them
• If you DO reach the lead and the timing isn’t right, you don’t have the time or patience to constantly follow up.

There’s nothing wrong with spending your time with hot leads. The problem of cherry picking comes when you neglect all those warm leads!

Instead of doing the tedious follow-up grunt work, reps usually wait for a new batch of leads to come in. In the meantime, the warm leads from the last batch get cold and you forget about them. Simply put, they slip through the cracks.

You know you need a system to follow up with these leads. You need something or someone to do your follow-up like clockwork, whether you’re on the phone, in a meeting or on the golf course.

Over the years, you’ve probably tried a number of different schemes to follow up or “re-market” to your leads. And if you’re “successful,” chances are you’re finding an occasional needle in the haystack. But… YOU CAN DO SO MUCH BETTER!

Your follow up doesn’t have to be hit and miss. There’s a new way to manage this whole process for you. And you can be sure that it will help you get more out of your leads than you’re getting right now. Wouldn’t it be nice to get a couple more closed deals (or more!) from your leads each month?

Find out how to do just that. Download Free eBook: 9 Proven Techniques to Double Sales and I’ll tell you how you can get more out of your prospects & leads.

Sincerely,
Clate Mask
CEO, Infusionsoft

I went back into the archives to pull out some work I did several months ago for the MLM Training Center. This post and the videos I will be presenting over the next few days are from my dusted off collection of training tutorials from this archive. The MLM Training Center is no longer active, but I figured I go ahead and post these on the blog so that they are available for those that are very new to the Internet.

The reason the MLM Training Center is no longer active is because I no longer need to provide this type of training. The marketing system I am now using automatically provides this training to my downline as they setup their own personalized marketing system. However, I do have many people who visit my blog who are not a part of the same marketing system I use. Therefore, these videos will be able to assist you with your setup.

The following video is going to be on setting up your WordPress blog. There are two ways to setup a WordPress blog. The first way is by letting WordPress host your blog. There are some advantages and disadvantages to doing it this way. The advantages are that there’s less work for you to do. All you have to do is go in and create an account, make a few tweaks, install a few plugins and you are all done. The disadvantages are that you do not own your content and subscribers. If you wanted to leave WordPress and use Blogger or some other blogging service, you would essentially have to start all over from scratch with your subscriber base. Therefore, it is best to go with the second option, install your WordPress blog to your own domain.

This video covers only the basic setup. If you would like to learn some advanced blogging strategies, try out the Marketing System I use for training, leads generation and wealth building. There’s a couple of blogging strategies available which are taught by one of the most successful bloggers in the blogosphere. Take the trial offer and you can get the training for free.

Setting Up Your WordPress Blog

Take Care & God Bless,
Barry O. Canada
The MLM Leads Maker

Marketing is the lifeblood of your business. If you can not generate leads for your business, you really don’t have a business. However, there is a solution! Visit MLMLeadsMaker.com and to learn how to become a professional marketer. We will teach you how to generate massive leads for your business, plus generate multiple streams of income to help you fund your business. Tap into our system and begin learning our most effective marketing strategies today!